RAM, SSD: Why PC Gaming Costs So Much in 2026

If you've been checking component prices over the past few months, you've certainly noticed: building or upgrading a gaming PC costs significantly more in 2026. RAM and storage are at the forefront of this increase. We're looking at the causes, the extent of the phenomenon, and how to approach a purchase in this context.

A Generalized Increase in Memory Prices

RAM is the most affected component. In some segments, prices have risen by more than 170% compared to previous levels. A memory kit that was easily affordable a few years ago now represents a much larger part of a configuration's budget.

SSDs are following the same trend. The shortage of NAND flash memory is driving prices up, to the point where we now speak of a "RAMpocalypse" to describe this period of memory tension.

What's Causing This Surge?

The main driver is the massive demand linked to artificial intelligence. Data centers consume huge amounts of memory and storage, and manufacturers are redirecting part of their production to these high-margin clients.

The direct consequence for the general public:

• Fewer volumes available for individuals and system integrators.
• Rising prices for both RAM and SSDs.
• Reduced visibility on when the situation will normalize.

What About Graphics Cards?

The GPU segment was already experiencing tensions. However, after several months of marked fluctuations, prices are starting to stabilize for some models. Mid-range models remain the most relevant for the majority of gamers, while high-end models are still subject to high prices.

In other words, the "graphics card" item is calming down a bit while RAM and storage are taking over the price increase. For a given budget, the ideal balance between components therefore evolves from one season to the next.

What to Do in This Context?

Rather than waiting for a hypothetical drop, it's better to think in terms of usage and real budget:

• Size it right: 16 GB of RAM is sufficient for most current games; no need to overinvest when prices are high.
• Choose the right SSD tier: a Gen4 NVMe offers excellent performance-to-price ratio compared to more expensive Gen5 models.
• Compare pre-built configurations and custom builds: when components are scarce and expensive, a tested and guaranteed configuration can prove to be safer.

DSGate's Perspective

At DSGate, we assemble gaming PCs in France, constantly adjusting the choice of components to the current market. When an item surges, we adapt configurations to maintain the best possible performance-to-price balance, without compromising reliability.

Are you planning a purchase this summer? Discover our gaming PC configurations and rely on our selection to avoid suffering component-by-component price variations.

The figures cited reflect market trends observed in mid-2026 and may change rapidly.